Digital Marketing
and Contents
We complement the traditional marketing experience
with Digital Marketing and e-commerce design sites,
increasing the opportunities of success of our clients,
creating a community of users that generates traffic
and engagement with the brand
We complement the traditional marketing experience with Digital Marketing and e-commerce design sites, increasing the opportunities of success of our clients, creating a community of users that generates traffic and engagement with the brand.
E-commerce is affecting all the industries, demanding new marketing strategies where the traditional model intermingles with the Digital Marketing with the aim of creating a community of online consumers, hence generatingmore traffic for both online and physical stores.
At Image & Retail Solutions we have developed a process and a methodology for reaching more speedily and effectively results and profitability in the digital world.
- We design a digital marketing strategy to define: Buyers Person, Buyers Journey, Smart Objectives, Conversion Flow Chart and KPI, or performance indicators. This process begins by analyzing the competitors and legal restrictions linked to the sector.
- We establish an annual, tri-monthly plan and promotional calendar linked to offline activities plan. Program and planning of publications.
- We plan, program and do a follow-up of social networks and influencers.
- We draw up budgets of investment in digital media: Adwords, Facebook, Instagram or others.
- We position and optimize our clients’ projects in the search motors, via SEO and Google Analytics in order to carry out the statistical analysis of results, inclusion in Google and Bing/Yahoo Webmaster Central!